Everything we have published on how TikTok growth actually works, newest first. Most of it is sourced from TikTok’s own documentation and from published benchmark studies rather than from other blogs, and some of it argues against buying anything at all.
TikTok Watch Time vs Completion Rate: Which One Matters
Two rules dominate every discussion of TikTok video length. Keep it under fifteen seconds. Aim for a hundred percent completion. People say them in the same…